Click Fraud Is It Happening to You? By Pierre Zarokian Navigating the pay-per-click search engines can be truly exciting from a business owner’s standpoint. No other form of advertising rivals the interactivity of being able to turn your web site’s advertisement on and off like a light switch. Bam! You’re number one in Yahoo – [...]

2003 Search Engine Marketing Buyers Guide By Steve Winkler As your company finalizes budgets for 2003 and allocates funds accordingly, if you are like most businesses a significant portion will be allocated towards Search Engine Marketing (SEM). The success or failure of your ventures may lay solely in the hands of an outside firm. With [...]